Director of Brand and Creative

من الإعلان الأصلي

US Accountabilities Brand strategy and architecture: Define and manage the brand platform, including purpose, personality, voice, positioning, and core value proposition, ensuring the brand communicates trust, security, and simplicity. Develop and maintain brand architecture across digital identity, verification, online notarization, and AI-powered authorization solutions in collaboration with product marketing leadership. Brand evolution and positioning: Lead brand refresh initiatives and strategic evolution as the business expands into new categories, ensuring the brand remains distinctive,…