J
Head of Growth Marketing
Jobgether
On-siteMarketing
From the original posting
Hungary Accountabilities Own paid user acquisition across Meta, Google, TikTok, Snapchat, and relevant advertising networks, managing budgets and performance against customer acquisition cost (CAC), return on ad spend (ROAS), and payback targets. Develop and execute comprehensive CRM and lifecycle marketing strategies covering customer segmentation, onboarding, repeat purchases, cross-selling, win-back campaigns, and re-engagement. Manage lifecycle communications across push notifications, email, SMS, and WhatsApp to improve customer engagement, retention, and lifetime value. Lead app store…
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