Senior AdTech and Digital Marketing

From the original posting

Cairo, Cairo Governorate, Egypt Job Description Owns audience activation across digital and omnichannel, how audiences are packaged and made usable by advertisers, and how performance is measured back into the data model. Digital marketing, adtech, or audience activation on the brand, agency, publisher, or platform side. Hands-on running campaigns across major digital and audience platforms, including custom and matched audience uploads. Activating first-party data: onboarding, audience syncs, identifiers, and match rate economics. Omnichannel orchestration, coordinating digital with CRM and…