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FnB Marketing Lead
Bobobox
On-siteMarketing
From the original posting
Kecamatan Cicendo Commercial FnB Marketing Lead is responsible for the translation of business and GTM strategy into campaigns, content, and activations that build brand equity, pull guests through the door, and convert attention into revenue. To be the driving force behind how Bobobox's FnB brands (under Boboeatery) show up in the market. Job Descriptions Conduct ongoing competitive and consumer trend research for the F&B category to inform GTM planning, campaign positioning, and creative direction. Develop the go-to-market plan for each F&B campaign, launch, and activation — objectives,…
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