Senior CVM and Marketing Analysis (Banking Industry)

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Cairo, Cairo Governorate, Egypt Senior CVM & Marketing Analytics – Banking 7+ years of experience in Banking CVM, Customer Marketing, or Marketing Analytics. Strong experience in customer segmentation, cross-sell modelling, campaign eligibility, uplift, and incrementality measurement . Must have solid experience in the Banking industry . Experience in designing and measuring banking marketing campaigns end-to-end. Strong understanding of banking commercial drivers, including: Product holding & cross-sell Deposit & balance growth Lending & card propensity New-to-bank acquisition Experience…