Director of Paid Media

From the original posting

US Accountabilities Lead end-to-end media planning, sponsorships, placements, and advertising purchases across paid search, paid social, programmatic display, online video and connected TV (CTV), retargeting, and third-party publisher and industry media, including direct-sold display, newsletters, native advertising, and sponsored placements. Oversee execution across advertising platforms, publishers, and external agencies, maintaining consistent performance standards across the brand portfolio. Translate business objectives and marketing funnel targets into channel strategies, audience…