Head of Growth Marketing

From the original posting

Carry1st Shop is a direct-to-consumer storefront for in-game currency and digital goods across Africa and the Middle East, selling titles such as Call of Duty: Mobile, PUBG Mobile and Free Fire. We are looking for a Growth Marketing Lead to own how we acquire, retain and win back customers, profitably. You will be accountable for our paid user acquisition budget and the return it generates, build our CRM and lifecycle program, and lead a team spanning paid UA and creative. This is a hands-on leadership role: you will set the growth strategy, then get into the detail to launch campaigns, read…